Many furniture dealer friends don't know how to choose when they introduce the brand. They simply believe that advertising can build a brand image, but this is not the case. Furniture products have the characteristics of low attention and high participation. It is easy to appear that advertisements have invested a lot and it is difficult to leave an impression on consumers. Once joined, it is found that the so-called big brands are not a panacea. Here, Xianghe Furniture City official website provides three reference standards for the introduction of brands for furniture dealers.
1. Introducing mature brands\category depends on whether there is core value.
For furniture companies, the main thing is advertising\product design\storefront image\product function is easy to give consumers a unique impression. Over the years, there are always some brands that develop rapidly in each period. Most of them have the common feature that they can pass the above. Four ways to leave a unique impression on the consumer.
2, the introduction of mature well-known brands to see the model.
Understand whether the brand has success stories in almost similar model cities. Most of the furniture industry is a store business model. In addition to the brands and products provided by the company, the city's population \ economy \ culture \ mall distribution \ location have greater business The impact of the general. The higher the similarity, the more likely the business is to succeed.
3, the introduction of unknown brands to see the category, we must first look at the category of the brand belongs to what stage.
The furniture industry has a certain fashion trend as well as the clothing industry. For those who enter the furniture industry, the risk of small-scale returns is high. In general, the main furniture stores in the provincial capitals can be seen popular. The shift in the trend. Looking closely at the golden decade of the furniture industry, many companies and businesses have developed by seizing the opportunity of new categories.
The above are the three standards that furniture dealers can use when introducing brands. I hope to help everyone. To learn more about the Chinese furniture industry, please pay attention to the official website of Xianghe Furniture City ().
Perfectly suited for smaller spaces like studio apartments and kids' bedrooms, our Computer Table can quite easily be tucked into a corner. Crafted from laminated manufactured wood and particle board, is triangular frame size and is finished with a neutral walnut tone. Though small in size, this piece offers some storage space with an open lower shelf spanning the base. Manufacturer provides a one-year warranty for this product. Assembly is required.
Our office desks are designed to give you plenty of leg room but also doesn't take up too much space in your home.
Office Desk,Home Office Desk,Small Desk,Reception Desk
FuJian YuanFu Import&Export Trading Co., Ltd. , https://www.fjyffurnitures.com