Product packaging is really difficult to identify customers how to choose anti-counterfeiting technology

At present, there are various anti-counterfeiting technologies on the market, and the anti-counterfeiting market is becoming increasingly chaotic. Most of the technologies are universal, and there are few anti-counterfeiting technologies that can be independently researched and developed. The widely used anti-counterfeiting technologies such as the current ones include the anti-counterfeiting technology of codes, and the anti-counterfeit technologies of the codes are used to check the authenticity of the labels through telephones, short messages or websites. Although the code anti-counterfeiting is used in many ways, it is precisely because the technology is universal, so the technology can not guarantee the only, can not play a real anti-counterfeiting.

Manager Li, general manager of Huade Security, pointed out that customers generally have two requirements.

The first kind of customer wants is not necessarily anti-counterfeiting, but can give consumers a sense of anti-counterfeiting. Consumers have a sense of practicality when they see anti-counterfeit signs on the company's products, increase the brand's reputation, and give consumers a sense of security. Is a genuine product, whether it is really playing a security is not important, even if the counterfeiters in the market can copy it does not matter. If such a customer has a requirement on the price of the tag, then it can use the more common anti-counterfeiting technology currently on the market, such as code anti-counterfeiting technology. This kind of anti-counterfeiting is relatively lower in price than the unique anti-counterfeiting technology and can meet the general requirements of customers.

The second kind of customer wants to be sure to be able to prevent forgery. The customer's products are high-end products. Using this anti-counterfeiting can better protect their own brands and maintain market stability. So that consumers can really be deceived by fake and shoddy products. Counterfeiters have no way to start this anti-counterfeiting technology, and there is no way to go into counterfeiting. This kind of anti-counterfeiting technology, the general anti-counterfeiting technology in the market can not meet the needs of customers, such as code security, security line security, laser laser anti-counterfeiting, temperature change security, fluorescence anti-counterfeiting, etc. These anti-counterfeiting technology can be done on the market a number of security companies can do Only the uniqueness of anti-counterfeiting technology can satisfy the needs of customers. For example, the nano-humidity and anti-counterfeiting technology currently applied on the market, this technology can display hidden information quickly after wet water, and is easy to distinguish.

In summary. When selecting the anti-counterfeiting technology, customers should choose according to their own requirements. When choosing anti-counterfeiting technology, customers should listen to the opinions of experts.