Industrial digital printing classification and characteristics

With the rise and popularity of global digital technology, the traditional printing industry has inevitably suffered from the digital trend: hitting and baptism. From laser photocopying, remote copying, digital proofing to computer direct plate making, digital production flow, and application of printing plant ERP, the printing industry is constantly moving toward a highly systematic, integrated, and informatized field. Digital printing technology is also exploring and developing. Constantly mature.

Digital Printing Technology Classification

The development of digital printing technology can be mainly classified into three categories: ordinary fast printing and digital printing, direct printing based on computer direct printing, and industrial digital printing.

Ordinary quick printing and digital printing are the most common digital printing methods. They are commonly used in the conventional business fields such as street-side quick printing and business office office printing. They are generally suitable for the completion of text-based, single-color, and content-based services. The printing of simple forms of reports, tenders, contracts, business correspondence and various types of documents. Although such devices can also perform variable data printing, the low printing accuracy and speed can not complete the printing of multi-color, high-quality, high-volume services, which greatly limits the application of digital printing.

In-machine direct printing based on computer direct printing, also known as DI printing, is based on the mechanism version of the method to achieve digital image information on the printing press, it is a digital printing based on the development of traditional offset printing. Since DI printing still requires a printing plate as a transfer carrier, it cannot realize full variable data printing function. It is a digital printing method between traditional offset printing and variable data printing. It is suitable for high quality, short version, and not Change the content of printing.

Industrial digital printing concept

Industrial digital printing is a new digital printing method that meets the high-end requirements with industrial production as the ultimate goal, unlike DI printing and general quick printing. It has broken through the speed and production performance of copier-type digital printing, and the quality and output are almost equal to offset printing. It can complete large-volume, personalized and variable data printing operations with excellent and low cost.

Industrial digital printing is an ultra-conventional and differentiated printing method that not only has the characteristics of digitization but also can be offset-printed industrialized production. High-grade product quality, strong mass production capacity, wide range of application, stable and reliable long-term operation, and low use cost make industrial digital printing enormous potential in terms of production capacity and business development. It not only exceeds the traditional meaning. People’s imagination of digital printing business has opened up the concept of “printing machine” in the digital domain, and has also provided new standards in reducing costs and improving services. That is, personalized variable data printing does not have to be high. Printing costs come at the cost.

Reasons for the existence of industrial digital printing

Industrial digital printing is an industrialized production model in which digital printing is oriented toward large-scale, mass-production, high-efficiency, and high-quality development. With the rapid development of the national economy, the rapid increase in the demand for short editions, personalized and high-quality printing products, general quick printing and digital printing have been unable to meet the demand for high-precision, high-quality, high-efficiency and high-integration printing services. The rigorous requirements of the market for the quality, quantity, and delivery time of India, as well as the weakening of the competitiveness of original operations and service models caused by fierce competition, are all predictive of a result: Only by continuously expanding service areas and continuously improving service capabilities, By providing quality services that are close to the market and consumers, companies can continuously enhance their core competitiveness and win more orders. Therefore, the printing market calls for the application of industrial digital printing to fill the gaps in the digital printing field and meet the high-end and diversified printing needs.

With the increasingly frequent economic and trade exchanges between countries and regions, the continuous advancement of economic globalization has greatly promoted the promotion and dissemination of advanced technologies worldwide. In the field of digital printing, large-volume, personalized, on-demand variable data printing has been widely used and popularized in the process of global economic integration. In China, the influx of a large number of foreign-funded enterprises not only brings advanced production and management technologies and market concepts, but also opens up a large number of new market opportunities for the Chinese printing market. For example, a large number of multinational companies have become accustomed to the use of on-demand printing, on-demand printing, efficient and efficient service, and most of the domestic printing services still remain in the printing cycle with a long cycle and must meet the printing volume; many foreign companies undertake outsourcing business. During the promotion of product promotion, the planning company uses industrial digital printing equipment for packaging from promotional advertisements to promotional promotional gifts. In China, this one-stop rapid service model is still blank in product promotion. In short, as China's economy and the world economy continue to deepen, the market demand for various types of printing on-demand and variable services continues to increase. The surge in demand for high-end on-demand printing continues to promote the application of personalized and variable data in various fields of life. .

From the perspective of industry development, any technology can only create the greatest social value when it enters the application stage of industrial production. Therefore, digital printing can only promote the development of the entire printing industry only by realizing industrialized production. It is a must for printing development. For the above reasons, industrial digital printing has become possible and inevitable in our country.


Author: Sunshine Source: Xeikon International (Shanghai)

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