Paul Moody, director of Britvic, pointed out: “Robinsons has made a lot of efforts to reduce its impact on the environment in the past two years. But as always, our focus is on how to further reduce the quality of packaging and reduce the amount of energy and water used. This is also the case. This article is from the Chinese bottle net. All Britvic brands and efforts in all our production bases.†Britvic, the top soft drinks company, announced that it is reducing the quality of the bottles of Robinsons, the popular juice drink in the United Kingdom.
The new 1 liter capacity bottle has a 2 g reduction in quality. It is estimated that 330 tons of plastic material will be saved each year, equivalent to at least 9 million empty bottles, and the Robinsons factory that produces the bottle will save 5% of energy.
In the past two years, Britvic has invested more than 5 million pounds to reduce the quality of the Robinsons brand's outer packaging. To date, about 1600 tons of plastic materials have been saved.
The new 1-liter plastic bottle made of polyethylene terephthalate (PET) is another measure to complete the plan to save 5,000 tons of plastic packaging materials by Britvic as of December 2010, which is funded by the government. Part of Waste and Resource Action Plan (WRAP). Britvic, as the first soft drink company to participate in WRAP organization, aims to reduce packaging waste throughout the manufacturing industry.
Reprinted: Chinese bottle net
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