Flow moment "forever" Shanghai

Bao Qi Lai first boutique opened in Shanghai gorgeous

Shanghai, November 23, 2017: from Lucerne, Switzerland, was founded in 1888, the top international watch brands Bucherer (Carl F.Bucherer), today opened its new 1045 Nanjing West Road, Jing'an District, Shanghai Image boutiques, and held a dinner on the evening of the opening ceremony with the theme of "golden moment and extraordinary perpetual motion", celebrating the world-renowned brand new milestone in recent 130 years.

Shanghai Boutiques is the world's first boutique Boutiques to debut a new image, boutiques in the bustling center of the eastern metropolis to build a Zoran quality Baozilai watch world renowned, will come from Lucerne Hundreds of years of art goes its own way, to bring Chinese consumers a superb watchmaking tradition of Switzerland and the unique brand personality.

The theme of the day's activities - "Golden moment, extraordinary perpetual" literally and implied meaning and brand history and style complement each other. "Golden" is not only the same origin Lucerne, but also echoed the brand new golden theme; "extraordinary" is taken from the brand this year, the main push "Mali Long fly back chronograph," with the brand logo "forever" round, a symbol of the brand constantly Never stop before the watchmaking spirit.

Inch "gold" timeless Shanghai store using simple elegance of the golden element, the perfect integration into Lucerne's strong metropolitan atmosphere, boutique baroque style and sparkling gold as the theme, not only demonstrate the brand new Baoqi Lai, more full Bearing shows the depth of the brand. The most eye-catching location of the store is undoubtedly left to the world's first image Po Kee Lai Li Bingbing spokesperson, who lives in Lake Lucerne golden image, not only vivid interpretation of the luxury brand style, but also to narrow the Chinese consumers and brands The distance between.

At the opening ceremony, Li Bingbing, the global image spokesperson for Baoqilai, visited the Shanghai boutique to add gorgeous starlight to Bao Qi Lai, an important "golden moment". After visiting the brand-new boutiques and fine watches in the shop, she celebrated the boutiques' cutting-edge with the likes of Sascha Moeri, the global chief executive officer, and the top brands of the boutiques. She announced the opening of boutiques.

Mu Rui said at the opening ceremony, "I am honored and proud to be able to unveil the first brand new boutiques in Shanghai Bao Qi Lai, promote our heritage of centuries-old watchmaking process.China's market both has a profound cultural history, at the same time the contemporary fine Life has a positive pursuit, to get more support and recognition here is of extraordinary significance to us. "Li Bingbing said after the event," To become the first global brand ambassador Bao Qi Lai and witness this brand in China Important milestones are also my prime moment for me personally. "

Lucerne charm of the century after the opening ceremony, under the leadership of global CEO Murray, Bao Qi Lai gathered from all over the old friends and friends over the years and firmly support the media friends, in Shanghai Portman Ritz Carlton Hotel held a theme of "golden moment, extraordinary perpetual" dinner.

After the well-arranged dinner site continuation of the brand boutique simple atmospheric style, the entrance of dozens of meters long arc-shaped space-time tunnel led guests through to a hundred years ago Bao Qi Lai's starting point, revealing its bright history Fertile soil. The elegant gold lights inlaid in the tunnel and the vintage logo echo the golden elements in the brand's genes. The "3D Lucerne Photo Zone" in the banquet hall attracts guests to take a group photo and enjoy the passing charm of Lucerne.



At the dinner party, Pozillay recalled with guests and guests a significant milestone in the brand's history over the past century and a breakthrough innovation in the return of chronographs to Malone. Later, in a relaxed and pleasant atmosphere, Li Bingbing and their media friends shared their memorable "golden hour."觥 handing over the wrong room, Bao Qi Lai unique and brilliant historical tradition in Shanghai, China has been a new interpretation and continuity.

Mali dragon fly chronograph to witness the brilliant moment of the brand Global CEO Mu Rui introduced at the event specifically introduced at this year's Basel Watch Malone fly back chronograph (Manero Flyback), respectively, 18K rose gold or stainless steel models , Each have their own unique personality, a series of classical beauty and design elements of Marlon series.

Mali Long fly chronograph assembly precision CFB 1970 self-winding chronograph movement, power reserve 42 hours, timing function by a timing gear control, the movement also has fly back timing function, you can quickly and continuously perform multiple timing procedures, transparent The back of the watch can see the exquisite workmanship and operation of the movement.

43 mm case size is to meet the trend of today's watch design, elegant and subtle stainless steel models, like the blue dial surface Lake Lucerne water color, with the angle of light changes in the gray between the blue and dark blue, steel Pointer with faceted time scale plus gray crocodile leather strap, Junya temperament at one go. 18K rose gold models coupled with a dumb black dial, purely classical beauty, the dial edge of the tachymemeter scale plus micro concave 9 o'clock small seconds and 3 o'clock 30 minutes timer, the layout of a balanced, structured.